MOMENTICA

Brand Identity Development

MAY, 2022 - AUG, 2022





The most ‘FAN’tastic moment


‘Momentica’ is an idol fanbase-based digital collectible platform jointly created by Dunamu and Hive Entertainment, which was launched in October 2022.

It’s a combination of “Moment,” which means a moment, and “Tica,” which implies an empire, a republic, etc Let’s cherish the precious moments of the artist that I love and gather together We developed Momontica’s brand identity.
Before the official launch, the visual strategy that can be differentiated from the existing NFT scene We’ve developed an identity that can cover various artists We designed a platform where artists and fandom moments gather.



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